In a world of cookie-cutter template designs, professionally designed websites create the crucial comfort factor. Your website should make your business look established, trustworthy, and professional. A successful online presence will distinguish you from competition, capture your audience’s attention, and ultimately result in new business. There’s a lot that goes into creating a custom, visually pleasing and easy-to-navigate website – contact me today for more information about custom website design and mobile site design options.
SEARCH ENGINE OPTIMIZATION (SEO)
The most successful website design projects are the ones that set up a Search Engine Marketing strategy first. Would you go into any type of business without first having a business strategy? The same applies to web development and web design. Before you start creating a website you need to identify its structure and make sure that it’s code is geared towards SEO and optimized to the niche market you are targeting.
At times, we have consulted with a prospective customer wanting to promote a visually stunning site that employs all of the latest practices in graphic design. However, this website will never be fully indexed by Search Engines much less drive any traffic or ranking making for a very poor return on investment. That’s why we make SEO part of our best practices.
We work with you to determine the appropriate needs of your website by first listening to your unique business challenges and we then apply the appropriate set of SEO methodologies that deliver the desired results to get you higher on the search engines.
Website readers prefer short sentences, short paragraphs, headings and subheadings, and concise phrasing. We will work with you to find the right copy for your business, but keep in mind that we know your audience’s reading preferences, and our goal is to make your site successful. Once a visitor is on your page, we want them to take action!
MOBILE SITE DESIGN
There’s no turning back now. The web has gone mobile. More users are accessing the web from more places on more devices than ever before. What does this mean for your business? It means that in every project we do, we must address a mobile strategy.The number of users visiting your website from a mobile device is growing every day. Without a website design that accounts for mobile traffic, customers using smartphones and tablets may not be have a positive experience. Adapting to the mobile atmosphere now can help separate your business from the competition and forge lasting relationships with new and current patients alike.